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Paddy Power launch interactive horse racing guide inFormer

15th February 2013 / lee
Paddy Power

The days of tossing a coin or looking for the name of horse which you can draw some correlation too through name has long gone. Especially now with the arrival of Paddy Power’s new inFormer horse racing centre.

So even for the uninitiated in the world of horse racing, things just got a lot easier in trying to pick up some winnings from the popular Sport of Kings. With such big races coming up throughout the year, including the Cheltenham Gold Cup and the Grand National, trying to pick out the winner from those congested or evenly talented fields can be a tough thing to do. But Paddy Power have taken steps to making everything so much easier for you, as their new horse racing portal strips away some of the guess work and presents superb data that will help informed decisions to be made.

Cold, hard stats are the friends of horse racing punters and that is what Paddy Power’s inFormer provides. The portal can be accessed straight from the Paddy Power home page and immediately you will be drawn into the wealth of horse racing information that is at your fingertips. In conjunction with the Racing Post, Paddy Power now offer a fully interactive, horse racing form guide for their customers. Everything that you need is there, from detailed horse form, official rating, the ratings from the Racing Post, pedigree and a whole lot more that you will need, and this is coverage on all UK and Irish racing. But not only information on horse form can be gathered up at inFormer, you can also get the lowdown on the jockeys themselves. What are their win percentages? What are their course records?

It all comes together to present those cold hard racing facts that may just help you beat the bookie. So no longer are the big lists of newspapers going to be relevant, all the form guides that you need are right at your fingertips. What makes the inFormer portal so good, is that punters don’t have to go digging for key facts for a race, they are right there at a glance. Another superb feature of the Paddy Power inFormer racing guide is their Racing Post Predictor. You can watch a computer generate prediction of how the race may be ran, again, all based on the value input from the Racing Post.

That’s not all, as Paddy Power does not stop there. Paddy Power will also offer tips for each race, straight from the mouths of the industry’s leading tipsters and of course you will get the best of Paddy Power’s racing prices and money back specials as well. There will also be badges presented for any horses or jockeys that happen to have an outstanding stat, so you won’t miss a trick. The inFormer service is all about efficiency. The stats that you need are right there at a glance and you can even bet directly from the racing guide and the selections will be added to your Paddy Power bet slip.

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