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William Hill extend and increase support of Kempton Winter Festival

December 11th, 2012 / lee
William Hill

Online betting site William Hill have continued to show their support for British horse racing, by announcing that they will extend their King George sponsorship. The betting site will now sponsor the famous Kempton Park Boxing Day race, the King George VI Chase through to the 2015 edition. The agreement will also secure William Hill’s position as main headline sponsor of the Kempton winter festival for a minimum of seven years. So not only has William Hill extended their support, they have added to the value, boosting the prize money of the Christmas meeting by a big 15% from 2013.

The extra prize money stumped up will go towards two handicaps running on the second day of the festival, but William Hill are also extending their sponsorship of other jump meetings at the track. This will include the William Hill Lanzarote Day. So once again the British online betting site will have a huge presence over the Christmas racing markets. One of the most notable additions to this year’s Kempton winter festival, will be an acknowledgement towards one of the great horses, Kauto Star.

The Feltham Chase will be known this season as the Kauto Star Feltham Novices’ Steeple Chase. The amazing career of the nine year old champion hurdler and trainer Paul Nicholls will be honoured this year with the renaming of one of the most important chases. The decision to let the name remain the same for future editions has yet to be be taken though. Kauto Star won the Cheltenham Gold Cup Twice and landed the famous Grade 1 King George VI Chase five times in his career, also taking the Betfair Chase four times.

Phil White, Kempton’s general manager, said: “It is an amazing legacy that Kauto Star leaves at Kempton Park, his achievements over the past six seasons are second to none and unlikely to be surpassed.

“Both William Hill and Kempton Park are honoured to mark the esteem racing fans throughout the nation hold for Kauto Star and we are especially delighted to welcome the superstar back to Kempton Park on Boxing Day this year to let his adoring public wave him a fond farewell.”

Ralph Topping, CEO of William Hill, said: “This message reaffirms our long-term commitment to one of the jewels of the national hunt season. “By increasing our contribution to the William Hill winter festival by more than 15 per cent, we are bucking the culture of cutbacks and putting our money into this major festival.”

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